1994
South Bay Galleria in Southern California was the 1st Wetzel’s Pretzels. Our founders, Rick Wetzel & Bill Phelps, are here hard at work serving up hot fresh pretzels to customers.
1995
We opened our 1st store in Century City. Does this make us famous yet?
1996
Who let the dogs out? We did! As the innovator in the industry, Wetzel’s Pretzels was the 1st pretzel store to launch pretzel wrapped hot dogs – yum!
1996
We decided to go big, which is why we opened Wetzel’s Pretzels in the Garden State Plaza, one of the biggest malls in the country.
1997
We always knew we were meant for the big screen… well at least we are next to the big screen at Universal City Walk!
1998
No border can hold us! People around the world need pretzels… which is why we brought them to our peeps in Puerto Rico. !Viva el Pretzel Imperio!
1999
Watching other people run around makes us hungry too – how about a nice salty pretzel for you?
2000
Pretzels and Wetzel dogs at a baseball game – is there anything more iconic… or delicious? We think not.
2001
We may have failed Disney Princess auditions, but at least we still get to serve them the best hot fresh pretzels and lemonade in the most magical place on earth.
2001
One step closer to world domination…
2003
Whoever said “don’t play with your food” obviously lead a very boring life. “Look mom! I’m Mickey Mouse!” – Co-Founder Rick Wetzel
2008
The Ancient Roman Empire ain’t got nothin’ on us.
2014
Taking pigs in a blanket to the next level was a no-brainer.
2015
It’s hard to stay on top, which is why we topped our Bitz with fresh blended cheese and mouth-watering pepperoni to stay the industry innovator.
2016
We are huge! A giant! A behemoth! A colossal pretzel making machine!
2016
West Coast meets East Coast at our Fulton Station location. Can we rename NYC the Big Pretzel?
