Article Source: QSR Magazine
Wetzel’s Pretzels (Wetzel’s), the nation’s fun-loving pretzel brand, recently expanded its Michigan footprint with a new food truck rolling through Metro Detroit. Savoring this momentous opening for the brand, Alicia Powell is operating the mobile bakery as one of the brand’s distinguished ‘Access to Equity’ entrepreneurs.
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*Results may vary; while vast majority of stores are profitable, some stores have operated at a loss, please see Item 19 of Franchise Disclosure Document for details.
**See Item 19 of Wetzel’s Pretzels 2024 FDD for additional details on average unit volume, also defined as Average Adjusted Gross Revenues and costs of goods sold; higher average bakery volume claim vs. competitors is based on numbers provided in Item 19 of competitor FDDs.
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