Wetzel’s Pretzels Opens in American Fork, Utah

Article Source: QSR

Wetzel’s Pretzels (Wetzel’s), the iconic brand known for its fresh, hand-rolled pretzels, is opening its fifth bakery in the state of Utah. The brand has joined forces with Walmart, the world’s largest retailer, to continue its development in the Beehive State. The new location is situated inside the Walmart at 949 Grassland Dr.

The new bakery signifies Wetzel’s Pretzels continued expansion into high-traffic retail environments, including prime Walmart locations. The new bakery brings even more flavor to the community with its craveable snacks and refreshing drinks, a perfect pairing for any shopping trip. Multi-unit Wetzel’s operator, Alex Winder, and his business partner, Seth Teague, are spearheading the opening. Winder was first introduced to Wetzel’s Pretzels during a trip to Arizona and has since grown his portfolio to four bakery locations across Utah. Drawing on his professional career background in retail estate development, Winder plans to continue growing the Wetzel’s Pretzels footprint throughout Utah.

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